We Believe the Future Belongs to the Curious™.
Baby Einstein™ inspires curiosity within parents and equips them with the tools to create an environment of curiosity for their children.
The Tools We Use to Inspire Curiosity
Toys & Gear
From activity centers to soothers, we design open-ended, multi-sensory experiences to support cognitive development, creative thinking skills, and cultural appreciation.
Video & Music
Stream Baby Einstein™ video to discover new favorite storylines & characters (and rediscover the classics!) Then take music on-the-go with curated playlists.
Glossary of Developmental Benefits Icons
Coming soon, look for these icons on Baby Einstein product packages and online for more information about the developmental benefits of each item. They will help parents and gift givers easily identify the right products for their needs at a glance.