The thinking that drives us.

Parents are looking for real solutions: products, content, tech, community, and more. We’re on a mission to build an interconnected ecosystem of these everyday needs. We aim to transform the way our industry relates to families around the globe, with answers to questions that haven’t even been asked yet.

We’re able to do this because we’re parents, future parents, grandparents, and caregivers ourselves. We focus our insights, energy, empathy, and passion toward delivering the right solutions that make raising a child easier – with the best minds, best talents, and best partners for the job.

Our Community

Together with our portfolio of brands and partners, we’re developing a new community model that connects us all, so we can collectively achieve more tiny wins for more parents and children everywhere.

Corporate Giving

At Kids2, we have a passion for making a difference — engaging in philanthropic efforts in our communities through giving back financially and dedicating volunteer hours of our team members.

Discover What Kids2 is all About

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Our Purpose

We believe bright futures should be in reach for every family. The path to get there is a journey built upon thousands of tiny wins. No matter our title or department, or job is to create more tiny wins that help families everywhere create bright futures.

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Our Vision

Every family and every child deserve a bright future – regardless of where they live; how much money they make; what language they speak; what faith they practice, or what goals they pursue. Our vision is to redefine our industry by creating not just products, but holistic solutions for early stage parents that transcend borders, categories, and aisles.

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Our History

We’ve been inventing and reinventing baby toys and gear for over 50 years, delighting babies and their parents with award-winning designs that deliver exceptional value. It all started with a simple, yet remarkably ingenious product that was a game changer for new parents. Now, over 500 products later, Kids2 is one of the fastest growing baby products companies in the world.

Bringing happiness to babies across the globe.

Kids2 has a rich history of developing industry-changing inventions that target the specific needs of families worldwide. We span the globe with 13 global locations and operations in five continents bringing happiness to babies in more than 90 countries every day.

Kids2 Four Global Hubs

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Kids2, LLC Corporate Headquarters Atlanta, Georgia USA

3333 Piedmont Road Ste 1800
Atlanta, Georgia
USA, 30305-1712

tel (800) 230-8190

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Kids2 U.K. Limited London, United Kingdom

Suite A1A
39 Breakspear Park, Breakspear Way 
Hemel Hempstead
Hertfordshire United Kingdom, HP2 4TZ

tel (44) 1582-816-080

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Kids2 Far East Ltd. Hong Kong

Suite 3001, 30/F, Tower 6
The Gateway, 9 Canton Road
Tsimshatsui, Hong Kong

tel 852-3106-6888

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Kids2 European Headquarters Amsterdam, Netherlands

Keizersgracht 287, 2nd Floor
1016 ED Amsterdam, Netherlands

tel (31) 2024 10 934

Winvention Factory: K2 Innovation and Manufacturing in China

Innovation and manufacturing are at the forefront of product design and development at our Winvention manufacturing facility. In April 2020, we opened our fully owned and operated 250,000 square-foot facility near the Jiujiang Port in Central China tripling our overall workforce and fueling our expansion in China.

Kids2 Global Locations

Kids2, LLC Corporate Headquarters
3333 Piedmont Road Suite 1800 Atlanta, Georgia USA, 30305-1712
Tel (800) 230-8190

Kids2 U.S. Bentonville, AR
901 SE Village Loop Suite 3 Bentonville, AR 72712
Tel 479-464-0864

Kids2 Rhode Island
1275 Park East Drive
Woonsocket, Rhode Island 02895
Tel 401-671-6551

Kids2 U.S. Mexico S.A. de C.V.
Corporativo Diamante Santa Fe Av. Vasco de Quiroga No. 3900 - 905 A Col. Lomas de Santa Fe, Alvaro Obregon Mexico, C.P. 01219
Tel 5255-5292-8488

Kids2 Canada Co.
c/o Stewart McKelvey Queen’s Marque: 600-1741 Lower Water St., Halifax, NS B3J 0J2
Tel (800) 230-8190

Kids2 U.K. Limited London, United Kingdom.
Suite A1A  39 Breakspear Park, Breakspear Way  Hemel Hempstead Hertfordshire United Kingdom, HP2 4TZ
Tel (44) 1582-816-080

Kids2 Europe B.V.
Keizersgracht 287, 2nd Floor 1016 ED Amsterdam, Netherlands
Tel (31) 2024 10 934

Kids2 Far East Limited
Suite 3001, 30/F, Tower 6 The Gateway, 9 Canton Road Tsimshatsui, Hong Kong
Tel 852-3106-6888

Shenzhen Kids2 Far East Trading Company Limited Zhongshan Branch
No. 12 Yifu Road, Nantou Town Zhongshan City GuangDong, Province 528427 China
Tel 86-760-8618-2182

Maggie Far East (Jiujiang) Infant Product Co., Ltd (“Kids2 Winvention”)
No.26, Yushui Road, Chengxigang District, Economic Development Zone Jiujiang city, Jiangxi province 332000
Tel 86-792-8176601

Kids2 Australia Pty Limited
c/o Ash Street Partners Pty Ltd Level 5 285-287 George StreetSydney NSW 200 Australia
Tel 612-9894-1855