Kids II and Wonderland Nurserygoods Issue Joint Statement
ATLANTA, (August 12, 2019) – Wonderland Nurserygoods Co., Ltd. and Kids II, Inc. have agreed to settle all outstanding legal proceedings between the parties. Wonderland and KidsII believe it is in their individual best interests to resolve these proceedings. Kids II acknowledges the validity of the patents at issue in the proceedings, with neither party admitting any […]
Bright Starts is on a Mission to Create Joy

Bright Starts™ is on the happiest mission in the world, to create more joy in every moment. ATLANTA, (August 5, 2019) – In today’s 24-7 world, it’s hard for most parents to stay connected—to themselves, to their friends, and perhaps most importantly, to their children. The popular “mindfulness” movement puts even more pressure on mothers to “make moments […]
Kids II and Hape Birth New Joint Venture With Cobranded Baby Einstein Hape Toy Line
ATLANTA, (July 31, 2019) – Kids II™ and Hape® announced a Joint Venture after the success of its award-winning co-branded Baby Einstein™ and Hape® toy line that is disrupting the musical toy space with its harmony of traditional and modern materials with thoughtfully-integrated technology. The Joint Venture announced it is releasing additional Baby Einstein – […]
Kids II Receives Favorable Ruling in Royalty Contract Dispute

ATLANTA, (April 23, 2019) – Kids II received a favorable jury verdict after a long legal battle over the intellectual property rights involving Oball™ products. “This is a significant win for Kids II and demonstrates the integrity of our business practices. We are pleased with the outcome.,” said Dave Calhoun, Kids II president In 2010, Kids II purchased […]
Before Gobbling Turkey, Kids II Atlanta Participates in Global Give Back Day Benefitting Five Local Charities

Globally, Kids II Honors Universal Children’s Day by Encouraging Team Members Worldwide to Volunteer at Organizations Serving Children ATLANTA, (Nov. 20, 2018) – In honor of Universal Children’s Day and supporting its belief that bright futures should be in reach for all families, Kids II® held it’s first Global Give Back Day on Nov. 20. The organization’s […]
Kids II Reimagines Licensing Partnerships, Creates New Experiences For Babies And Toddlers Connecting Bright Starts with Iconic Brands

ATLANTA (Nov. 13, 2018) – Kids II®, the global infant, baby, and toddler product company, is taking its licensing partnerships to a deeper level to create Bright Starts™ products that offer a more authentic consumer experience with brands such as Sesame Street®, Ford®, and Disney®. “Kids II is going beyond the traditional approach seen in most licensed […]
Baby Einstein™ Brings Curiosity Zone to The Children’s Museum of Atlanta, April 25-28

ATLANTA (April 1, 2018) – For a limited time, Atlanta area families can share a unique experience of creativity and discovery at the Baby Einstein Curiosity Zone sponsored by Kids II at the Children’s Museum of Atlanta. WHAT: The Baby Einstein Curiosity Zone is a temporary exhibit featuring tactical, interactive elements that allow children to explore, create […]
New Research Suggests 94 Percent of Parents Believe Curious Children Are More Likely to be Successful Adults

ATLANTA (March 14, 2018) – Today, on what would have been Albert Einstein’s 139th birthday, Baby Einstein, the leading infant multimedia and toy brand, announces new data about curiosity for infants and toddlers. The brand’s namesake, Albert Einstein, was tenaciously curious and as a champion of curiosity for infants and toddlers, the Baby Einstein brand […]