Baby Einstein’s Next Chapter: Say Hello to Hello Einstein
Baby Einstein’s Next Chapter: Say Hello to Hello Einstein As Baby Einstein celebrates 30 years, Kids2 introduces a new brand extending curiosity-led learning into the toddler and preschool Köln…
Kids2 Showcases Solutions for Modern Families at Kind + Jugend 2026
Kids2 Showcases Solutions for Modern Families at Kind + Jugend 2026 More than 300 products from Baby Einstein, Ingenuity and Bright Starts respond to changing family needs through adaptable design,…
There is a New Kid in Town
PROVIDENCE, R.I. (August 28, 2025) —Kids2 is growing in the heart of Providence, Rhode Island: we’ve opened our newest office!
Beloved Baby Einstein Expand Content Beyond Screen with Launch of Donald the Sheep Tonie
Beloved Baby Einstein Expand Content Beyond Screen with Launch of Donald the Sheep Tonie tonies® Announced as Latest Hello Einstein Studios Partner ATLANTA, GA (February 15, 2026) – Baby Einstein,…
2025 Kids2 Award Winners Round-Up
ATLANTA (December 3, 2025) – We love competing to win and are proud of all the awards Baby Einstein, Bright Starts and Ingenuity have won this year from major U.S….
Kids2 Returns to Kind + Jugend with Bold New Lineup and Big 8 Innovation Strategy
Cologne, Germany (September 8, 2025) -With more than 100 new products across its world-renowned brands – Baby Einstein, Bright Starts, Ingenuity, and SwaddleMe by Ingenuity – Kids2 is showcasing innovations…
There is a New Kid in Town
Kids2 Announces New Office in the Heart of Providence, Marking the Next Phase of Growth and Community Commitment in Rhode Island New City. New Space. Same Innovative Vision. PROVIDENCE, R.I. (August…
Farm-tastic Fun with Hello Einstein Studios’ Newest Series: Baby Einstein Farm Explorers
ATLANTA, (August 18, 2025) – Hello Einstein Studios launches latest STEAM-inspired series and product line, in partnership with Kids2, that nurtures curiosity through farm-themed play, music and discovery.
We are on the list! Parents’ 2025 Best for Baby Awards
ATLANTA, (May 22, 2025) – Five Kids2 products were named to the 2025 Parents’ Best of Baby Award. To boot, the Best of Nursery Ingenuity SimpleComfort Compact Swing was even featured on…
Baby Einstein Toy Featured on The Today Show
As part of Parents announcement of the “Best Toy Awards for 2024,” Baby Einstein’s Chase & Tap Earl Crawling Baby Toy was featured on the Today Show as one of the best…