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Recent News
From Homemade Puppets to a Global Brand: Baby Einstein Celebrates 30 Years & Continues to Grow with Families
Celebrating 30 years of curiosity, creativity, and learning—with the debut of Hello Einstein, expanding the brand’s journey beyond babyhood ATLANTA, GA (August 5, 2026) — Baby Einstein, the world-renowned early learning brand, celebrates...
2025 Kids2 Award Winners Round-Up
ATLANTA (December 3, 2025) - We love competing to win and are proud of all the awards Baby Einstein, Bright Starts and Ingenuity have won this year from major U.S....
Kids2 Returns to Kind + Jugend with Bold New Lineup and Big 8 Innovation Strategy
Cologne, Germany (September 8, 2025) -With more than 100 new products across its world-renowned brands - Baby Einstein, Bright Starts, Ingenuity, and SwaddleMe by Ingenuity - Kids2 is showcasing innovations...